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SEO Specialist

Published on 18 of December of 2023
Location
Buenos Aires
Category
Marketing and communication
Subcategory
Marketing
Sector
Marketing and advertising
working day
Full Time
Work mode
Remote work
Experience level
Intermediate control
Department
Marketing

Description

We are in need of a team-spirited and skilled SEO Specialist. If you think this sounds like you, join us in working remotely for a US-based client!

At WorldTeams we strive to inspire growth for any and every brand with passion. Our professionals provide end-to-end top notch services at a global scale, promoting work that inspires across the entire brand and customer experience.

What you’ll do:

  • Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns

  • Track, report, and analyze website analytics and PPC initiatives and campaigns

  • Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.

  • Optimize copy and landing pages for search engine marketing

  • Perform ongoing keyword discovery, expansion and optimization

  • Research and implement search engine optimization recommendations

  • Research and analyze competitor advertising links

  • Develop and implement link building strategy

  • Work with the development team to ensure SEO best practices are properly implemented on newly developed code

  • Work with editorial and marketing teams to drive SEO in content creation and content programming

  • Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

Minimum requirements

  • Proven SEO experience

  • Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.

  • Advanced level of English

  • Solid understanding of performance marketing, conversion, and online customer acquisition

  • In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)

  • Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)

  • Experience with A/B and multivariate experiments

  • Working knowledge of HTML, CSS, and JavaScript development and constraints

  • Knowledge of ranking factors and search engine algorithms

  • Up-to-date with the latest trends and best practices in SEO and SEM

  • BS/MS degree in a quantitative, test-driven field